Case Study: Making your product the star
The stage: EuroShop 2017. EuroShop takes place every three years and is the largest marketing event for retail investment requirements. The client: Palram – a premier manufacturer of semi-finished extruded thermoplastic sheets, panel systems, and finished products. The objective: To depict Palram’s extruded thermoplastic sheets and products as the hero of the booth while integrating […]
2020 Trade Show Trends Meetup
January 2020 is not only the dawn of a new year, but also a new decade; and with that comes the need to push the envelope in exhibition innovations. Therefore we would love to invite you to hear our CEO speak at, The 2020 Trade Show Trends, where we’ll discuss the top new trade show […]
The Privacy Booth: A Case Study
We recently had a titillating opportunity to step into the world of top secret cybertech at the Parc des Expositions complex in Paris at Milipol 2019. This expo housed the sort of things you might only see in movies about covert government operations and clandestine spy missions. We came to this location to construct an […]
The Social Booth: A Case Study
One of our biggest clients, Palram, just launch a new social marketing solution, creating specialized social media campaigns for their worldwide distributors in order generating new leads for them. The Challenge While we were able to derive design inspiration from Palram’s innovative approach to social marketing, we had a physical challenge with the booth’s location […]
Cutting Edge Thinking: A Case Study
The Challenge Our client, ADIN Implants, came to us asking for a booth that would turn heads and inspire awe. Their dream was to execute a live surgery at the big dental implant expo, but they were not sure if it was possible. So, we got straight to work contemplating ways in which we could […]
Why Size Does NOT Matter Part II
Picking up where we left off… Last month we discussed how picking your best products to display in an eye-catching layout will gather the masses around your booth, even if it’s not a huge space. Today we’ll dive deeper into making the most of a petite plot. Let there be light! Another wonderful way to […]
Why Size Does NOT Matter Part I
Effective trade show exhibits can come in a wide range of sizes, shapes and concepts. What you should always remember, however, is that bigger does not always mean better. Small spaces can have just as big a visual impact as their larger counterparts – sometimes even more! So, let’s dispel with the negative connotations associated […]
Why Startups should start upping their trade show presence
4 MIN READ When it comes to trade shows, startups often turn a blind eye to them and opt for inexpensive online substitutes, due to budget or logistical restrictions. But regardless of not being the most alluring form of marketing to the startup crowd these days, the trade show industry is thriving, driven primarily by […]
The Ultimate Trade Show Timeline
One of the most significant things we’ve learned in our many years of trade Show experience, is that planning and having a solid timeline leading up to the big show are vital to a successful display. Poor planning will almost always lead to tension, low morale, sub-par execution and bigger costs.To avoid all of that […]
Booths that Deliver a Big Bang for Your Buck
Any company worth its salt is trying to keep its advertising costs as low as possible. And yours is, no doubt, one of them. When it comes to your company’s trade show budget, we’ve got a great solution that you can take to the bank. Modular/Reusable Booths A well-designed modular booth, which skillfully conveys your […]